Self Paced Course

  • 27 High Quality Videos
  • Downloadable Podcasts
  • Study guides including PDF
  • Video tutorials
  • 24X7 eLearning Access, and support over Email
  • Weekly query resolution sessions
$399.00 USD

Live Online Training

  • 30 Hours of Live Online Training
  • 24X7 eLearning Access, and support over Email
  • Certified Trainer and Mentorship from industry experts
  • Hands-on Case study-based Learning
  • International expert with 10K hrs. of training exp.
  • On Demand support by experts
  • Get Completion Certificate from ScholarsPro
$699.00 USD

Classroom Course

  • Weekend Exam Prep Training Classes
  • 180 days of access to high-quality Self-paced learning content
  • Globally recognized industry experts Trainers
  • Mentorship from Industry Experts
 

COURSE ADVISOR

PMP certification Guide
Mr. Jatin Bindal

DEMO

 

Jatin is a graduate from Lingaya’s University & has rich experience in consulting and training in digital marketing. He is a regular speaker at various digital marketing conferences and his previous speaking engagements include speaking at NSIC and Niesbud (Government of India).
He has trained more than 1100 students across the globe. He has delivered about 120+ online batches and 20 corporate batches (total 10000+ hours) of training in Europe (Denmark, London), USA (Texas, Newark), Malaysia, Singapore. He has worked with various start ups like ewows.net and fleaaffair.com and serviced numerous companies and handled clients like jobcast.net, sonoor.com and many others. His Certifications include – EC Council Certified Internet Marketing Practioner, Microsoft Bing Ads Accredited Professional, Google Tag Manager, Hubspot Inbound Marketing Certificate, Google Adwords and Google Analytics

key features

CERTIFIED TRAINERS & INDUSTRY EXPERTS
200+ TRAININGS CONDUCTED
1400+ LEARNERS
CHOOSE YOUR LEARNING STYLE
HIGH QUALITY E-LEARNING

 

Why become a
Digital Marketing Expert?

Marketing of products and services are increasingly happening over the internet and related platforms. Digital Marketing experts are in demand worldwide and mid-level professional commands a salary of $65K in the US!

Digital Marketing is experiencing exponential growth throughout the world. From being a small part of the overall marketing function, it is becoming the most important part of every organizations marketing strategy. According to a recent study, 54% of organizations are planning to increase digital marketing teams, however 83% say it is going to be difficult to hire as there is a huge demand for qualified professionals.
This Online Marketing Course will help you get strategic understanding of different aspects of Digital Marketing. You will learn how Digital Marketing impacts brand &sales, best practices and tools & techniques. Armed with knowledge of planning, budgeting, reporting and tracking mechanisms, you can provide wings to your Digital Marketing career.

Who should join Digital Marketing Online Certification Training?

This course is aimed at

  • Middle and senior managers who would like to leverage the power of Digital Marketing to build brand and grow sales.
  • Junior marketing team members who will be part of Digital Marketing initiatives of an organization.
  • Fresh graduates with a flair for marketing and who is keenly interested in a marketing career.

Prerequisites for Digital Marketing Course

Participants should have knowledge in marketing and familiarity with internet and social media applications.

Course Contents

MODULE 1: INTRODUCTION
  • Marketing 101
  • What is Digital Marketing?
  • Why is Digital Marketing important?
  • Digital Marketing Today
  • What will this course cover?
  • Course Objectives
MODULE 2: DIGITAL MARKETING FOUNDATION
  • Search Engine Optimization
  • Social Media
  • Pay Per Click
  • Conversion Optimization
  • Web Analytics
  • Content Marketing
  • Mobile Marketing
  • Email Marketing
MODULE 3: EXECUTING DIGITAL MARKETING
  • Google Analytics
  • Google AdWords
  • Facebook Marketing
  • YouTube & Video
MODULE 4: STRATEGY & MANAGEMENT IN DIGITAL MARKETING
  • Creating a Digital Marketing Strategy
  • Targeting your Audience
  • Getting the right Channel Mix
  • Campaign Management
  • Campaign Measurement

FAQs

HOW WILL UNDERGOING DIGITAL MARKETING COURSE HELP MY MARKETING CAREER?

This training will provide you strategic understanding of Digital Marketing and its possibilities. Since Digital Marketing is experiencing exceptional growth, professionals with Digital Marketing knowledge have a definite edge in the job market. Very soon this is going to be a mandatory skill for anyone who would like to pursue a career in marketing.

ARE THERE ENOUGH JOB OPPORTUNITIES IN DIGITAL MARKETING OR IS IT ALL HYPE?

It is true that opportunities in Digital Marketing are experiencing significant growth. A simple search on any job portal for job opportunities in this area shows up large lists of jobs. Digital Marketing skills are going to be an essential skill for any aspiring marketing professional.

WHAT ARE THE PRE-REQUISITES TO ENROLL IN THIS COURSE?

Participants should have knowledge in marketing and familiarity with internet and popular social media platforms.

WHAT ALL WILL I LEARN AS PART OF THIS COURSE?

The participants will learn how Digital Marketing impacts brand & sales, best practices in Digital Marketing, and the different tools & techniques. This course will also cover planning, budgeting, reporting and tracking mechanisms for Digital Marketing. Attendees will also get to implement one project as they work through the training.

WHO SHOULD ENROLL IN THIS COURSE?
This course is aimed at middle and senior level managers who would like to leverage the power of Digital Marketing to build brand and grow sales. Junior marketing team members who will be part of Digital Marketing initiatives of an organization also will benefit from this training.
Fresh graduateswith a flair for marketing and who are interested in a marketing career will benefit by learning these essential marketing skills.
WHAT ALL WILL I GET AS PART OF THE TRAINING?
You will get the following as part of the training
 
  • 30 hours of Live Instructor-led Online Training
  • 40 hours of project work
  • Access to On-demand support by experts
  • Completion Certificate in Digital Marketing
WHAT ARE THE POSSIBLE CAREER OPPORTUNITIES IN DIGITAL MARKETING?
Digital Marketing is more like an essential skill for every marketing professional. Marketing managers with Digital Marketing knowledge could find careers as Online Marketing Managers, Digital Marketing Managers, Social Media Managers, Marketing Analysts, Search Engine Optimization(SEO) specialists etc.
With the advancement of internet technologies and evolution of social media applications capability, new avenues in digital marketing are also opening up.
DO I NEED IT SKILLS TO PURSUE A CAREER IN DIGITAL MARKETING?

To understand Digital Marketing, you require only basic IT skills. The skills required are primarily in the area of internet and social media applications usage. The rest of the technical skills can be learned as part of the training and on the job. Good creativity and a keen interest to pursue a career in marketing are critical to grow in this profession. IT skills are supplementary and can be acquired in due course.

DOES THE COURSE COVER ANY SPECIFIC TOOLS USED IN DIGITAL MARKETING?

Yes. The course covers the popular tools and techniques like Google Analytics, Google AdWords, Facebook Marketing, YouTube Marketing etc. Apart from this you will get clear understanding of applying other techniques like SEO, PPC, Mobile Marketing, Email Marketing, and Content Marketing etc.

WHAT ARE THE CERTIFICATIONS THAT I CAN PURSUE FOR A DIGITAL MARKETING CAREER?

This course will help you prepare yourself for certifications in Digital Marketing like Google AdWords, Google Analytics, Facebook and YouTube.

DO I GET A CERTIFICATE ON COMPLETION OF THIS COURSE?

Yes. Once you successfully complete the course, you are eligible for our course completion certification in Digital Marketing.

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