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COURSE ADVISOR

PMP certification Guide
Mr. Jatin Bindal

DEMO

 

Jatin is a graduate from Lingaya’s University & has rich experience in consulting and training in digital marketing. He is a regular speaker at various digital marketing conferences and his previous speaking engagements include speaking at NSIC and Niesbud (Government of India).
He has trained more than 1100 students across the globe. He has delivered about 120+ online batches and 20 corporate batches (total 10000+ hours) of training in Europe (Denmark, London), USA (Texas, Newark), Malaysia, Singapore. He has worked with various start ups like ewows.net and fleaaffair.com and serviced numerous companies and handled clients like jobcast.net, sonoor.com and many others. His Certifications include – EC Council Certified Internet Marketing Practioner, Microsoft Bing Ads Accredited Professional, Google Tag Manager, Hubspot Inbound Marketing Certificate, Google Adwords and Google Analytics

Course Benefits

  • Accelerate your Career Growth
  • Command Higher Salaries than your Uncertified Peers
  • The course will help Boost your Employability Score in the Market
  • You’ll Join the Group of the Most ‘In-Demand’ Professionals
  • Open Doors to Many New Job Opportunities from all across the Globe
  • Showcase as well as Validate your Talents and Abilities
  • Strengthen your Knowledgebase and Skill Set

 

Why become a
Digital Marketing Expert?

Marketing of products and services are increasingly happening over the internet and related platforms. Digital Marketing experts are in demand worldwide and mid-level professional commands a salary of $65K in the US!

Digital Marketing is experiencing exponential growth throughout the world. From being a small part of the overall marketing function, it is becoming the most important part of the marketing strategy of almost every organization. According to a recent study, 54% of organizations are planning to increase their digital marketing teams. However, despite Digital Marketing rising as one of the most lucrative careers today, there remains a huge gap in the demand and availability of qualified digital marketing professionals.

This Digital Marketing Training Program has been deliberately designed by highly experienced digital marketing experts with the sole aim of preparing a skilled force of knowledgeable, confident professionals in the domain. Our training program focuses on making the participants attain a strategic understanding of the different aspects of Digital Marketing and instilling them with the practical know-how for real-world applications and use.

Participants taking up this course are given a detailed walk-through the Digital Marketing best practices and tools & techniques and are provided an insight into the associated planning, budgeting, reporting, and tracking mechanisms. You’ll learn how Digital Marketing impacts brands and sales, and how it can be used to derive maximum traffic, leads, and in turn profit for a business. By the time you’ll complete this course, you would have gained a great understanding of all the important digital marketing activities that will help you to showcase yourself as a skilled, knowledgeable, and a trustworthy digital marketing professional who can be relied upon for even the most complex of digital marketing projects. 

Who should join Digital Marketing Certification Training Course?

This course is aimed at:

  • Middle and senior managers who would like to leverage the power of Digital Marketing to build a brand and grow sales.
  • Junior marketing team members who form a part of Digital Marketing initiatives of an organization.
  • Fresh graduates with a flair for marketing and who are keenly interested in a marketing career
  • Anyone willing to become a Digital Marketing Professional

Prerequisites for Digital Marketing Course

There are no mandatory pre-requisites for attending the Digital Marketing training program as such but basic knowledge of marketing and familiarity with internet and social media applications is generally recommended for ease of understanding.

Not sure if learning Digital Marketing would be beneficial for your profile? Connect with us with your detailed resume at info@scholarspro.com and receive guidance and advice from our certification experts on the most beneficial credentials for your profile.

Course Contents

MODULE 1: INTRODUCTION
  • Marketing 101
  • What is Digital Marketing?
  • Why is Digital Marketing important?
  • Digital Marketing Today
  • What will this course cover?
  • Course Objectives
MODULE 2: DIGITAL MARKETING FOUNDATION
  • Search Engine Optimization
  • Social Media
  • Pay Per Click
  • Conversion Optimization
  • Web Analytics
  • Content Marketing
  • Mobile Marketing
  • Email Marketing
MODULE 3: EXECUTING DIGITAL MARKETING
  • Google Analytics
  • Google AdWords
  • Facebook Marketing
  • YouTube & Video
MODULE 4: STRATEGY & MANAGEMENT IN DIGITAL MARKETING
  • Creating a Digital Marketing Strategy
  • Targeting your Audience
  • Getting the right Channel Mix
  • Campaign Management
  • Campaign Measurement

FAQs

HOW WILL UNDERGOING DIGITAL MARKETING COURSE HELP MY MARKETING CAREER?

This training will provide you strategic understanding of Digital Marketing and its possibilities. Since Digital Marketing is experiencing exceptional growth all over the world, professionals with Digital Marketing knowledge have a definite edge in the job market. In fact, owing to its benefits, it will be very soon regarded as a mandatory skill for anyone who would like to pursue a career in marketing.

ARE THERE ENOUGH JOB OPPORTUNITIES IN DIGITAL MARKETING OR IS IT ALL HYPE?

Yes, it is indeed true that opportunities in Digital Marketing are experiencing a significant growth. A simple search on any job portal for job opportunities in this area will show up large lists of jobs. Time is not away when knowledge of Digital Marketing will be considered as an essential skill set for any aspiring marketing professional.

WHAT ARE THE PRE-REQUISITES TO ENROLL IN THIS COURSE?

No mandatory pre-requisites as such, but participants having knowledge in marketing and familiarity with internet and popular social media platforms are generally at an advantage.

WHAT ALL WILL I LEARN AS PART OF THIS COURSE?

The participants will learn how Digital Marketing impacts brands and sales, what the best practices in Digital Marketing are, and what are the different tools & techniques and channels of Digital Marketing. This course will also cover planning, budgeting, reporting and tracking mechanisms for Digital Marketing. Attendees will also get to implement one project as they work through the training.

WHO SHOULD ENROLL IN THIS COURSE?

This course is aimed at middle and senior level managers who would like to leverage the power of Digital Marketing to build brand and grow sales. Junior marketing team members who wish to become a part of Digital Marketing initiatives of an organization can also benefit from this training. Besides, fresh graduateswith a flair for marketing and who are interested in a marketing career will immensely benefit by learning these essential marketing skills.

WHAT ALL WILL I GET AS PART OF THE TRAINING?
You will get the following deliverables as a part of the training:
  • High Quality Videos
  • Downloadable Podcasts
  • Study Guides and Video Tutorials
  • Engaging Case Studies
  • Chapter Wise Tests
  • Full-length Simulated Exam
  • Course Completion Certificate from ScholarsPro
 
WHAT ARE THE POSSIBLE CAREER OPPORTUNITIES IN DIGITAL MARKETING?

Digital Marketing is more like an essential skill for every marketing professional. Marketing managers with Digital Marketing knowledge can find careers as Online Marketing Managers, Digital Marketing Managers, Social Media Managers, Marketing Analysts, Search Engine Optimization(SEO) specialists, etc. Moreover, the advancement of the internet technologies and evolution of the capabilities of social media applications are further opening up new avenues in the arena of digital marketing.

DO I NEED IT SKILLS TO PURSUE A CAREER IN DIGITAL MARKETING?

To understand Digital Marketing, you require only basic IT skills. The skills required are primarily in the area of internet and social media applications usage. The rest of the technical skills can be learned as a part of the training and on the job. IT skills are supplementary and can be acquired in due course.

DOES THE COURSE COVER ANY SPECIFIC TOOLS USED IN DIGITAL MARKETING?

Yes. The course covers the popular tools and techniques like Google Analytics, Google AdWords, Facebook Marketing, YouTube Marketing etc. Apart from this you will get clear understanding of applying other techniques like SEO, PPC, Mobile Marketing, Email Marketing, and Content Marketing etc.

WHAT ARE THE CERTIFICATIONS THAT I CAN PURSUE FOR A DIGITAL MARKETING CAREER?

This course will help you prepare yourself for certifications in Digital Marketing like Google AdWords, Google Analytics, Facebook, and YouTube.

DO I GET A CERTIFICATE ON COMPLETION OF THIS COURSE?

Yes! Once you successfully complete the course, you will receive a Course Completion Certificate in Digital Marketing from ScholarsPro.

Our members make ScholarsPro community


Krishnan
Krishnan National Head - Business Development
MYK SCHOMBURG INDIA PVT.LTD.
The course of digital marketing is very informative and useful. Our trainer was quite supportive of queries & clarifications. The content helps me a lot in profession & my venture. A very good place to learn the skills and apply them practically. Scholarspro is certainly a good platform to develop & strengthen your knowledge that's crucial to excelling in your profession.
Harshit Gupta
Harshit Gupta Freelancer
Freelancer
"Satisfied with the type of content and detailed teaching approach used by the mentors, Team at scholars pro do help in solving doubts at a personal level too. Will definitely recommend someone who is looking to start his/her career in Digital Marketing and is eager to learn skills and tools of this dynamic field."
Ajinkya Kulkarni
Ajinkya Kulkarni Digital Marketing Trainee
Geek Octopus
The course was very informative. The study material provided by the trainer was extremely helpful.
Aarti
Aarti Trainee
CSC
The course content on Digital Marketing was excellent and covered the latest trends. The faculties were SME's and were updated on every aspect of the subject. I would recommend Simplilearn to all my peers. Happy Learning.
Arvind Pathak
Arvind Pathak Owner
Businessman
My trainer Mr.sanjay have good knowledge of theoretical and practical as well.Very much impressed by his teaching style.
Rakesh Alluwalia
Rakesh Alluwalia
Birlasoft
The training was delivered well and objectives were met.the trainer was well versed.
Sharath
Sharath
Birlasoft
Participation and interaction were encouraged and content delivered was well organized. Very much satisfied.
Harpreet Kaur
Harpreet Kaur SPM
Infogain
The trainer was well organized and fully engaged with me as a participant. The direction and knowledge shared was right implementation in projects not solely focussing on exams.
Rasul Mohamed
Rasul Mohamed Project Lead JIE
Singapore Refining Company Private Limited
I joined ScholarsPro for Project Management Professional (PMP). The course structure is very comprehensive, covering a wide range of aspects of Project Management like Mobile App, High-Quality videos, Study Materials and many more. Getting a job is never an easy task, especially in reputed organizations where the biggest challenge is having your CV being even considered. I have completed my Project Management Course. It was a great course. I got a lot to learn from it and I can also apply it to my daily work. Thanks ScholarsPro 
Loknathan A S
Loknathan A S Engineering Manager
Sulzer singapore pvt. ltd.
The schedule of classroom training has been better organized and training was amazing. I have learned more and thanks to our trainer Mr. Zack, He has been cleared of all my doubts.
Sanjay S. Khed
Sanjay S. Khed

The training program was very helpful and I learned more than what I had expected. The trainer made us understand the topics with brilliant examples with a very simple format.

J. Muhunthan
J. Muhunthan

The classroom training was good. Training venue was really good. I would like to thanks to who have been organized the PMP classroom training. Our trainer Mr. Zack was excellent.

Sanjay Narang
Sanjay Narang

A trainer was really enthusiastic and I thoroughly enjoyed his presentation in this course. I would like to Thank and Appreciate Mr. Vijay for his excellent salesmanship.

Ivan Klenner
Ivan Klenner

Training and trainer ware really good. Very much impressed by the teaching style and delivery of the course of PMP by Scholars Pro. Thank you for providing me a platform for my future growth.

K. Rajesh
K. Rajesh

Very good PMP classroom training to help and improve our skills. Good course material and structured modules for learning PMP. Wonderful experience!

Yusran Ariffin
Yusran Ariffin Project Lead
TRX City Sdn Bhd, Malaysia

It’s a good place to learn, mainly the learning guidance is great. The course material provided is good, one can understand the codes and technical aspects well.  It is one the best platform to learn and get ahead, I enrolled for PMP self-paced and I am able to understand the concepts, also the learning support  is very good, they are always available to help and are prompt in returning your call, the consultants have deep knowledge, they guide you in the best possible way, thanks ScholarsPro!

Rajat
Rajat Developer
HCL Technologies (India)

My Hadoop training with Scholarspro was what I was looking for. Wonderful experience and I will recommend to others too.

Snjana Sudaresan
Snjana Sudaresan Student
Shanmugha Arts, Science, Technology and Research Academy

Very good training to help improve our skills.  Good course material and structured modules for learning R. Wonderful experience!

Manisha Vatsayam
Manisha Vatsayam Business Development Manager
ICRI, India

It was wonderful getting trained in Digital Marketing from SchoalrsPro. The trainer had a lot of knowledge in which will be very helpful in my work and career.

Ritesh Garg
Ritesh Garg Vice President
ELI, India

I am very impressed with teaching skills and knowledge of the trainer for PRINCE2. Thanks to the trainer and Scholars Team for proving such a good environment to learn.

Satyajeet Sharma
Satyajeet Sharma Manager
AGS Transact Technologies Ltd., India

My experience was good as the trainer of PRINCE2 was very enthusiastic, answered all my queries in depth & also provided useful pointers for exams & real life scenarios. Thanks a lot to the trainer & ScholarsPro Team

Dinesh Kumar Lal
Dinesh Kumar Lal Senior Project Engineer
Rotary Engineering Limited, Singapore

Courses offered by ScholarsPro have been very helpful in keeping myself updated with the best practices in the industry. Video quality is good; simulation tests are very helpful to confirming the understanding. People in the customer services team have been very helpful and been able to handle requests without much escalation. Thanks for a short extension to help me complete my PMP session. Much appreciated!

Tapadhir
Tapadhir Manager
Janalaxmi Financials, India

Very much impressed by the teaching style and delivery of the course of PMP by ScholarsPro. Thank you for providing me a platform for my future growth.

Sanjay Sinha
Sanjay Sinha Secretary
ICAS, India

SchoalrsPro good place to learn R through online course. Great environment and very nice faculty. All the best!

Sanchita Dey
Sanchita Dey Senior Manager
Hewlett Packard, India
Satisfied with the content and pattern of teaching online. Thank you ScholarsPro for my certification in PMP with you. Knowledgeable professor with full understanding.
Nipun Raj
Nipun Raj Nipun Raj
Reliance Capital, India

My experience is very good with ScholarsPro. Trainer of Digital Marketing is very much supportive and knowledgeable.

Bhavna Singh
Bhavna Singh Market development SE Snapdeal

Great learning by the trainer ,satisfied with the delivery of content

Baljinder Sachdeva
Baljinder Sachdeva Marketing Head
IVF Fertility Centre

Great learning by the trainer ,satisfied with the delivery of content.

Aayush Bhardwaj
Aayush Bhardwaj Student NMIMS

The DM course study material, classes was very helpful in terms of knowledge and exposure about the SMO,SEO,TRainer ...

Santosh Nayak
Santosh Nayak Infrastructure Project Manager
HCL, Singapore

Excellent learning center for management and technical trainings. ScholarsPro’s training would be the first step for a career change. Materials and online training videos are great – you can upgrade your skills without attending face to face session. Good work from the company. I have been attending the training from 2014. Recently I have taken PMP training. I feel ScholarsPro is my place to upgrade my career.

Sanjeev Sharma
Sanjeev Sharma Manager
Evalueserve, India

The course curriculum, study material and classes for Business Analytics course were very helpful in terms of knowledge and exposure about the Business Analytics profile. The faculty was also very helpful and very knowledgeable.

Manish
Manish Assistant Manager
Barclays Bank, India

Incredible Trainer! I have been trying to learn SAS since 1 month on my own. Everything got jumbled up. Thanks to the trainer – just one session straightened my thoughts.

Amit Kumar Singh
Amit Kumar Singh Software Development Engineer
Allegis Services, India

I would like to thank you for your support. I enjoyed your Hadoop classes.

Kuldeep Walia
Kuldeep Walia Self-employed (IT Sector)

I am very impressed with teaching skills & knowledge of PRINCE2 trainer. Thanks to him & ScholarsPro

Ayush Sethi
Ayush Sethi
Evalueserve, India

First of all I would like to thank you for teaching some really good things in SAS. I found Macros the best part during the training (Proc Sql and Base SAS I had studied earlier as well). The content of the training was very good. I will try my best to take some time out of my working hours and practice on SAS.

Helly Shah
Helly Shah Content Writer

Digital marketing course by scholars helps me to gain knowledge in the field of marketing,Trainer was very nice and adjustable ...

Diksha Thakur
Diksha Thakur Student NMIMS

Very supportive ands cooperative trainer ,Pranav sir always helps us to improvise the things .The course is very knowledgable which ...

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